Always On. Consistency is the key for being top players of social media, driving ToM scores and creating VOM. We brought world’s most reputable and Turkey’s top chefs together for Pril. We have created well integrated campaign via mediums Instagram, IGTV, Youtube, instore and OOH. The only question is “Who is going to wash the dishes today? Somer Chef or Danilo Chef?”expectations of global brands. We’ve started Persil & Turmepa collaboration where
we helped to clean out Turkey’s amazing South shores and beaches with this agreement. To create wow and hype around the campaign we’ve invited record breaker Turkish scuba Sahika Ercümen to help us to clean the Bosphorous and created an art installation during the Bebek Festival out of those wastes.