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In the second phase of our digital campaign we have designed and launched Iconic Look party at St.Regis Spago Rooftop. People are invited to the party with a secret Gossip Girl themed invitation and people joined with thier glamorous outfits. That night Perwoll dominated social media & media by guests’s stories and posts while they engaged extravaganza decoration we created that resemples the TV series Friends, Sex & the City… We topped more than 4 millions unique reach.
